Abstract
The Michigan Dental Association's (MDA) Public Education Campaign, active for over three decades, aims to improve oral health and encourage visits to MDA-member dentists across Michigan. Funded by member dues, the campaign uses digital advertising and the smilemichigan.com website to educate the public. Key initiatives include the Find-A-Dentist tool, the "Healthy Mouth, Healthy Body" program, and various community outreach efforts. Upcoming features include the "Story Behind Every Smile" campaign, highlighting personal stories about the impact of dental health. By promoting proactive oral care, the MDA supports better overall health for Michigan residents.
Recommended Citation
Evans, Rich
(2024)
"Smile Brighter, Michigan: Inside the MDA Public Education Campaign,"
The Journal of the Michigan Dental Association: Vol. 106:
No.
7, Article 2.
Available at:
https://commons.ada.org/journalmichigandentalassociation/vol106/iss7/2
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