Abstract
Email marketing can be a powerful tool for healthcare practices to stay connected with patients. By sharing healthy tips, featuring new products and procedures, highlighting staff and charitable activities, and reengaging inactive patients, practices can enhance patient engagement and ensure regular checkups. It's important to comply with regulations like the CAN-SPAM Act and ensure emails are visually appealing and professional.
Recommended Citation
Mishoe, Michaela
(2024)
"USING EMAIL MARKETING TO STAY CONNECTED WITH PATIENTS,"
Virginia Dental Journal: Vol. 100:
No.
2, Article 16.
Available at:
https://commons.ada.org/vadentaljournal/vol100/iss2/16