The Association Executive Director's year-end report discusses the accomplishments and challenges of the MDA's 2021-25 Strategic Plan. Member value remains high, as indicated by a Net Promoter Score of 43 and positive feedback on benefits like TDSC.com. However, younger practitioners are less engaged due to pandemic-related challenges. Member engagement saw a successful in-person Annual Session and increased online engagement. Organizational sustainability remains strong, but efforts are focused on maintaining membership participation. Diversity, equity, and inclusion initiatives, including a collaborative website, made significant progress. Advocacy efforts resulted in Medicaid reform and defeating restrictive bills. The report concludes by emphasizing the evolving nature of the MDA's strategic plan as they work toward delivering member value and advocating for the profession.
Burgess, Karen CAE
"Headquarters Report: MDA Strategic Plan: In the Rear View Mirror and Around the Curve,"
The Journal of the Michigan Dental Association: Vol. 104:
12, Article 7.
Available at: https://commons.ada.org/journalmichigandentalassociation/vol104/iss12/7